Marketing

From Service Quality to Strategic Impact: Lawrence Akosen’s Playbook for Customer Experience Leadership

In the fiercely competitive telecommunications industry, where customer experience has become the ultimate differentiator, few professionals command the…

ByByMWorld Team Jun 5, 2026

Chain Reactions Promotes Peter Adesanya to Lead Digital Growth Marketing

Chain Reactions Africa has strengthened its digital leadership team with the appointment of Peter Adesanya as Associate Director,…

ByByMWorld Team Jun 4, 2026

GBFoods appoints Adedunmola Ezichi as Category Manager

GBFoods has strengthened its growth and innovation agenda with the appointment of Adedunmola Ezichi as Category Manager, reinforcing…

ByByMWorld Team Jun 4, 2026

Dr. Uche Nworah: Branding goes beyond packaging and visibility

Renowned marketing communications practitioner and brand strategist Dr. Uche Nworah says many organisations still misunderstand what branding truly…

ByByMWorld Team May 28, 2026
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Boldstream launches new AI marketing agents for CMOs

Boldstream has unveiled a new suite of artificial intelligence-powered marketing agents developed in partnership with some of the…

ByByMWorld Team Jul 8, 2026

Anietie Udoh urges Caleb University students to build intentional personal brands

Anietie Udoh, ,Divisional Director, Marketing at Marketing Edge Magazine, has challenged students of Caleb University to intentionally build…

ByByMWorld Team Jul 3, 2026