Marketing

Chain Reactions Promotes Peter Adesanya to Lead Digital Growth Marketing

Chain Reactions Africa has strengthened its digital leadership team with the appointment of Peter Adesanya as Associate Director,…

ByByMWorld Team Jun 4, 2026

GBFoods appoints Adedunmola Ezichi as Category Manager

GBFoods has strengthened its growth and innovation agenda with the appointment of Adedunmola Ezichi as Category Manager, reinforcing…

ByByMWorld Team Jun 4, 2026

Dr. Uche Nworah: Branding goes beyond packaging and visibility

Renowned marketing communications practitioner and brand strategist Dr. Uche Nworah says many organisations still misunderstand what branding truly…

ByByMWorld Team May 28, 2026

Emerson Appoints Zenab Abbas as Marketing Director

Emerson has appointed Zenab Abbas as Marketing Director for the Middle East and Africa (MEA), strengthening the company’s…

ByByMWorld Team May 28, 2026
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Maureen Ifada Celebrated Among Africa’s 100 Most Influential CMOs.

Maureen Ifada, Marketing Director of FrieslandCampina, has been honoured as one of the 100 Most Influential African and…

ByByMWorld Team May 25, 2026

Guinness Ghana Promotes Sabina Manu to Marketing & Innovations Director

Sabina Manu has been appointed Marketing & Innovations Director at Guinness Ghana Breweries PLC, marking a significant milestone…

ByByMWorld Team May 20, 2026