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Accenture appoints Emma Chalwin as new CMO

Accenture has appointed Emma Chalwin as its new Chief Marketing Officer, effective 1 October 2026. Chalwin will oversee the company’s global marketing and communications organizations and report directly to Accenture Chair and CEO Julie Sweet.

Chalwin joins Accenture from Workday, where she served as Chief Marketing Officer and was responsible for building the brand and driving customer demand across global markets. Before Workday, she held senior marketing leadership roles at Salesforce, Adobe, McAfee and Macrovision.

With more than 30 years of global marketing leadership experience, Chalwin is recognized for helping organizations translate complex technology innovation into compelling market narratives that strengthen customer engagement, build market relevance and drive sustainable growth during periods of significant business and technology change.

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Julie Sweet, Accenture’s Chair and CEO, welcomed the appointment. “I am delighted to welcome Emma to Accenture,” she said. “Emma Chalwin is a proven growth leader who understands how to turn breakthrough technologies into compelling client value and commercial impact.

As Accenture leads in the reinvention of business through AI, her ability to connect brand, demand and sales will help us bring our innovation and the measurable results we deliver for clients to more organizations around the world.”

Emma Chalwin expressed her enthusiasm for the role. “Accenture is one of the world’s most admired companies, and I am truly honored to build on the legacy of its brand at a time when organizations are reimagining growth in the age of AI,” she said.

“This is an extraordinary opportunity to help shape Accenture’s next chapter of reinvention, building market influence, driving demand and deepening client relationships. I’m excited to harness the power of AI while keeping human connection at the heart of everything we do.”

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