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Heineken, WPP strengthen marketing alliance
Global brewing giant Heineken has announced a strategic expansion of its marketing efforts by appointing WPP as its…
PepsiCo taps Mark Kirkham US Beverages CMO
PepsiCo has named Mark Kirkham as its new Chief Marketing Officer (CMO) of U.S. Beverages, effective April 7.…
Rite Foods extends Eidel-Fitr greetings, reaffirms product standards
Nigeria’s leading food and beverage company, Rite Foods Limited, has joined Muslims across the country in celebrating Eid…
Coca-Cola relaunches ‘Share a Coke’ campaign
Coca-Cola is set to relaunch its globally acclaimed “Share a Coke” campaign in 2025, aiming to resonate with…
