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Peak Milk hosts breakfast campaign on World Milk…

Peak Milk, has successfully concluded its World Milk Day 2026 celebrations, bringing thousands of Nigerians together through its…

ByByMWorld Team Jun 9, 2026
AI brand preference: The new frontier for customer…

As artificial intelligence tools like OpenAI’s ChatGPT and Google Gemini become everyday shopping companions, a growing number of…

ByByMWorld Team Jun 8, 2026
Funmilayo Ajala: Brand voice is a practical decision-making…

Brand voice is more than a set of tone descriptors and colour palettes it is a practical decision-making…

ByByMWorld Team Jun 8, 2026
MarketingWorld’s CMO of the Week: Onyinye Ikenna-Emeka, of…

In Nigeria’s fast-evolving telecommunications industry, few executives have demonstrated the versatility, strategic foresight, and commercial acumen of Onyinye…

ByByMWorld Team Jun 8, 2026
Uganda’s Burst creators pivots influencer marketing to pay-per-view…

Ugandan startup Burst Creators is transforming the influencer marketing industry by introducing a results-driven platform that pays creators…

ByByMWorld Team Jun 5, 2026
From Service Quality to Strategic Impact: Lawrence Akosen’s…

In the fiercely competitive telecommunications industry, where customer experience has become the ultimate differentiator, few professionals command the…

ByByMWorld Team Jun 5, 2026
Chain Reactions Promotes Peter Adesanya to Lead Digital…

Chain Reactions Africa has strengthened its digital leadership team with the appointment of Peter Adesanya as Associate Director,…

ByByMWorld Team Jun 4, 2026
GBFoods appoints Adedunmola Ezichi as Category Manager

GBFoods has strengthened its growth and innovation agenda with the appointment of Adedunmola Ezichi as Category Manager, reinforcing…

ByByMWorld Team Jun 4, 2026
JT Agency Makes Historic Pitchers Debut, Clinches 18…

Abuja-Based JT Agency Emerges Among Pitchers 2026’s Most Awarded Agencies First Time, Big Impact: JT Agency Bags 35…

ByByMWorld Team Jun 3, 2026
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NEW: Alex Mashrabov on AI’s future in the creative industry

As the CEO and co-founder of Higgsfield, Alex Mashrabov sits at the forefront of one…

ByByMWorld Team Jul 2, 2026
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ByByMWorld Team Jul 2, 2026
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This week’s edition of the CMO of the Week spotlights one of the commanding voices…

ByByMWorld Team Jun 29, 2026
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Behind every successful brand, there is a story. Behind every memorable campaign, there is a…

ByByMWorld Team Jun 25, 2026