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Insight Redefini appoints Babatunde Olaifa as new Group…
Insight Redefini Group, Nigeria and West Africa’s largest integrated marketing communications network and a member of Publicis Groupe,…
FanMilk promotes top executives to drive West Africa…
FanMilk has strengthened its West African leadership structure with the promotion of three senior executives to strategic regional…
MTN launches OneTV digital platform to disrupt African…
MTN Group has launched MTN OneTV, a new digital entertainment platform designed to transform how Africans access and…
Bureau Veritas appoints Fida Kibbi as new regional…
Fida Kibbi, a seasoned communications and marketing executive with over 20 years of experience across the Middle East,…
FIRSTBANK’S NEW VOICE OF INFLUENCE
Olayinka Thomas-Ijabiyi on Strategy, Reputation, and Corporate Leadership There is a particular kind of institutional credibility that cannot…
Peak Milk hosts breakfast campaign on World Milk…
Peak Milk, has successfully concluded its World Milk Day 2026 celebrations, bringing thousands of Nigerians together through its…
AI brand preference: The new frontier for customer…
As artificial intelligence tools like OpenAI’s ChatGPT and Google Gemini become everyday shopping companions, a growing number of…
Funmilayo Ajala: Brand voice is a practical decision-making…
Brand voice is more than a set of tone descriptors and colour palettes it is a practical decision-making…
MarketingWorld’s CMO of the Week: Onyinye Ikenna-Emeka, of…
In Nigeria’s fast-evolving telecommunications industry, few executives have demonstrated the versatility, strategic foresight, and commercial acumen of Onyinye…
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DTB Tanzania’s Frank Kitanile: Customer experience is new competitive edge in banking
In an increasingly competitive banking landscape where products and digital features can be quickly copied,…
Kenya Airways, Visa,Absa launch new Asante Global Card
Kenya Airways, Visa and Absa have jointly launched the Asante Global Card, a premium travel…
HEINEKEN Ethiopia appoints Kolawole Akintimehin as new Marketing Strategy Manager
Kolawole Akintimehin has been appointed Marketing Strategy, Planning & Innovation Manager at HEINEKEN Ethiopia, marking…
CMO of the Week: Asiedua Addae of Standard Chartered Bank Ghana
For Asiedua Addae, marketing has never been simply about making a brand visible. It is…
