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Mouka supports Oba Oyero’s ₦500m Palace Fund and…

In a demonstration of its deep-rooted connection to Nigeria’s cultural heritage, leading mattress manufacturer Mouka proudly joined the…

ByByMWorld Team Feb 24, 2026
Sophie Gallagher Joins M+C Saatchi as Group Strategy…

M+C Saatchi has made a bold leadership move by appointing Sophie Gallagher as Group Strategy Director. In this…

ByByMWorld Team Feb 24, 2026
MarketingWorld’s CMO of the Week: Desideria Mwegelo of…

Desideria Mwegelo serves as a dynamic force in Tanzania’s banking sector, currently holding the position of Head of…

ByByMWorld Team Feb 23, 2026
Osato Evbuomwan to Global Brands: Build for African…

Osato Evbuomwan, Marketing Director at Moët Hennessy Nigeria, has issued a stark warning to international companies: treating Africa…

ByByMWorld Team Feb 20, 2026
Nigeria Distilleries Launches Seamans Bless 20cl

Nigerian Distilleries Limited (NDL), Nigeria’s leading spirits manufacturer, has boosted its dominance in the bottled spirits market with…

ByByMWorld Team Feb 20, 2026
Brand South Africa Names Mmaphuti Rankapole-Tshifularo as New…

Brand South Africa has appointed Mmaphuti Rankapole-Tshifularo as its new Chief Marketing Officer (CMO), bringing nearly three decades…

ByByMWorld Team Feb 18, 2026
Dentsu Appoints Takeshi Sano as New Global CEO

Dentsu Group Inc. has appointed Takeshi Sano as its new President and Global CEO, effective March 27, 2026,…

ByByMWorld Team Feb 16, 2026
MarketingWorld’s CMO of the Week: Fadzai Lorraine Marowa…

With over 12 years of dedicated experience shaping banking brands in Southern Africa, Fadzai Lorraine Marowa, Head of…

ByByMWorld Team Feb 16, 2026
VW Group Africa names Ryan Blumrick Head of…

Volkswagen Group Africa has appointed veteran marketer Ryan Blumrick as the new Head of Volkswagen Commercial Vehicles, with…

ByByMWorld Team Feb 13, 2026
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Latest Stories

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Funmilayo Ajala: Brand voice is a practical decision-making tool

Brand voice is more than a set of tone descriptors and colour palettes it is…

ByByMWorld Team Jun 8, 2026
MarketingWorld’s CMO of the Week: Onyinye Ikenna-Emeka, of MTN Nigeria

In Nigeria’s fast-evolving telecommunications industry, few executives have demonstrated the versatility, strategic foresight, and commercial…

ByByMWorld Team Jun 8, 2026
Uganda’s Burst creators pivots influencer marketing to pay-per-view model

Ugandan startup Burst Creators is transforming the influencer marketing industry by introducing a results-driven platform…

ByByMWorld Team Jun 5, 2026
From Service Quality to Strategic Impact: Lawrence Akosen’s Playbook for Customer Experience Leadership

In the fiercely competitive telecommunications industry, where customer experience has become the ultimate differentiator, few…

ByByMWorld Team Jun 5, 2026