Marketing

Netflix Appoints Former Endeavor, Bozoma Saint John As Chief Marketing Officer

Netflix announced the appointment of Bozoma Saint John as their next Chief Marketing Operator, replacing Jackie Lee-Joe and…

ByByMWorld TeamJul 1, 2021

Don’t let the chair you sit on get to you – Monali Shah, Marketing Communication Director

Monali Shah is the Marketing Communications Director, West Africa of The Coca-Cola Company. Monali is the 2019 MarketingWorld…

ByByMWorld TeamJan 22, 2020

Google Announces former Calvin Klein CMO as Vice President Global Marketing

Google has unveiled Marie Gulin-Merle, former Calvin Klein, chief marketing officer, to become the vice-president of global ads…

ByByMWorld TeamNov 18, 2019

Marketing Experts Honoured At 9th Marketing World Awards

A total of Fifty-two (52) awards were conferred on leading players of Africa’s Marketing industry at the 9th…

ByByMWorld TeamNov 13, 2019
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Sesan Olukoya: Focus on execution over marketing buzzwords

Sesan Olukoya, Managing Partner of 2020 Marketing, has sparked a conversation in the marketing world with a bold…

ByByMWorld TeamSep 30, 2025

Forrester: CMO tenure declines, roles shift at Fortune 500 companies

The tenure of chief marketing officers (CMOs) at Fortune 500 companies has declined to an average of 3.9…

ByByMWorld TeamAug 11, 2025