Marketing

Rekha Thomas: AI hype in marketing masks more complex on-ground reality

Rekha Thomas, Principal at Path Forward Marketing, has emphasized that while artificial intelligence is dominating conversations in marketing,…

ByByMWorld Team Apr 22, 2026

MarketingWorld’s Agency CEO of the Week: Sylverius Ngaizaof Attwood Marketing and Communications, Tanzania.

In today’s fast-evolving business environment, brands increasingly rely on strategic communication and integrated marketing to build visibility and…

ByByMWorld Team Apr 21, 2026

Kallang Group appoints Michelle Yip as Brand & Marketing Head

The Kallang Group has appointed seasoned marketing leader Michelle Yip as its new group head of brand, marketing…

ByByMWorld Team Feb 11, 2026

Grey promotes Iheakachi Nwabueze to VP of Global Marketing and Growth

Iheakachi Nwabueze is a dynamic marketing and growth leader has be promoted to the role Vice President of…

ByByMWorld Team Feb 5, 2026
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Pathfinder Bank Names Erica Muscatello Vice President

Pathfinder Bank has appointed Erica Muscatello as vice president, marketing and communications manager, tasking her with leading the…

ByByMWorld Team Apr 28, 2026

Vicki Felker highlights AI’s impact on speed and strategy in marketing

Vicki Felker, Chief Marketing and Innovation Officer at Nestlé USA, reveals how artificial intelligence is compressing timelines, sharpening…

ByByMWorld Team Apr 24, 2026