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Diageo’s Cristina Diezhandino: AI is redefining brand storytelling
Cristina Diezhandino, Chief Marketing Officer at Diageo, has underscored the transformative impact of artificial intelligence on modern marketing,…
Rekha Thomas: AI hype in marketing masks more…
Rekha Thomas, Principal at Path Forward Marketing, has emphasized that while artificial intelligence is dominating conversations in marketing,…
Clarity, Not Campaigns, Is Holding Businesses Back —…
Tabvi Motsi, co-founder of The B Shop Africa has challenged a long-held assumption among business owners, arguing that…
LG, VIVA to deliver smarter laundry solutions for…
LG Electronics has announced a strategic partnership with Aspira Nigeria Limited, makers of VIVA Detergent, to introduce an…
MarketingWorld’s Agency CEO of the Week: Sylverius Ngaizaof…
In today’s fast-evolving business environment, brands increasingly rely on strategic communication and integrated marketing to build visibility and…
MarketingWorld’s CMO of the Week: Amaechi Micheal Okobi…
In today’s interconnected business environment, organizations rely on clear, strategic communication to build trust and maintain relevance. Amaechi…
Tizeti appoints Amadi Ama as Vice President of…
Tizeti, a leading West African broadband internet service provider specializing in unlimited high-speed Wi-Fi and fiber services, has…
BMW Digital CEO NeAndre Broussard: Focus on community…
Marketers should stop chasing fleeting viral moments and instead focus on building long-term, committed relationships with communities, according…
Lagos Food Bank launches new campaign to combat…
Lagos Food Bank, a non-governmental organisation dedicated to fighting hunger and food insecurity across Lagos State, has launched…
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Coca-Cola strengthens African marketing leadership with new appointments
The Coca-Cola Company has executed a significant leadership realignment in its African marketing organisation, elevating…
Publicis Groupe taps Gideon Khobane new MD, Rest of Africa
Publicis Groupe Africa has strengthened its leadership team with the appointment of Gideon Khobane as…
FNB appoints Linda Kachingwe-Sisya as new CMO
First National Bank (FNB) has named Linda Kachingwe-Sisya as its new Chief Marketing Officer, succeeding…
NEW: CMO of the Week: Beth Ondego of Kenafric
Our CMO of the Week is Beth Mwando Ondego, Head of Marketing, Brand, Communications, and…
