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FirstBank appoints Olayinka Thomas-Ijabiyi as Group Head of…
FirstBank has announced the appointment of Olayinka Thomas Ijabiyi as the substantive Group Head, Marketing and Corporate Communications,…
Evereve Appoints Tammy Redpath as CMO
Evereve has strengthened its executive leadership with the appointment of Tammy Redpath as Chief Marketing Officer , signaling…
Supergoop names Lauren Weinberg to accelerate Brand Expansion
Supergoop is accelerating its transition from a niche skincare favourite to a mainstream contender, driven by the strategic…
Coca-Cola Signs Cole Palmer for Global Football Partnership
The Coca-Cola Company has announced a new global partnership with Cole Palmer, bringing together one of football’s most…
Pathfinder Bank Names Erica Muscatello Vice President
Pathfinder Bank has appointed Erica Muscatello as vice president, marketing and communications manager, tasking her with leading the…
The Evolving Role of the Modern CMO
The role of the marketing director has undergone a profound transformation over the past decade, evolving into a…
MarketingWorld’s CMO of the Week: Ilze Bylos of…
As consumer expectations continue to evolve across Africa’s retail sector, the role of marketing leadership has never been…
TikTok Expands Measurement Partnerships to Strengthen Advertiser Trust
TikTok is expanding its partnerships with independent measurement companies as part of a broader effort to strengthen advertiser…
Vicki Felker highlights AI’s impact on speed and…
Vicki Felker, Chief Marketing and Innovation Officer at Nestlé USA, reveals how artificial intelligence is compressing timelines, sharpening…
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LG launches new NeoChef Microwave with 20 African AutoCook menus
LG has launched an upgraded version of its NeoChef Microwave, featuring 20 African AutoCook Menus…
Kabelo Manyelo hired as new Marketing Manager at Colgate-Palmolive
Kabelo Manyelo, a seasoned marketing professional with a proven track record of driving brand growth…
Barbara Melem:Shaping Telecom, Sustainability, and Inclusive Growth through Strategic Communications
Backed by 24 years of distinguished and vast experience rising through the ranks of Cameroon’s…
AI in PR: Ijeoma Balogun calls for new cultural shift
As artificial intelligence continues to reshape the communications landscape, Ijeoma Balogun, Founder and CEO of…
