NEWS

AppsFlyer’s Ran Avrahamy: Superior customer signals are new competitive edge

As brands navigate an increasingly fragmented marketing landscape, the real competitive advantage lies not just in advertising platforms…

ByByMWorld Team Apr 13, 2026

Kazzem Ilyas named to inaugural ACMO 100 List of top African marketers

Kazzem Ilyas has been named to the inaugural ACMO 100 list, a new continental benchmark recognising the executives…

ByByMWorld Team Apr 10, 2026

Maureen Ifada Ranks Among Africa’s Top 100 CMOs

Maureen Ifada, Marketing Director at FrieslandCampina WAMCO Nigeria Plc, has been named among Africa’s top 100 Chief Marketing…

ByByMWorld Team Apr 10, 2026

Funmi Ajala: Early communications engagement key to crisis prevention

Communication professionals are too often brought in at the eleventh hour to manage crises they could have helped…

ByByMWorld Team Apr 8, 2026
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NIHOTOUR launches ‘Welcome Home’ program for Nigerians returning from South Africa

The Nigerian Institute of Hospitality and Tourism (NIHOTOUR) has launched a “Welcome Home” pilot programme at the Murtala…

ByByMWorld Team Jul 3, 2026

Anietie Udoh urges Caleb University students to build intentional personal brands

Anietie Udoh, ,Divisional Director, Marketing at Marketing Edge Magazine, has challenged students of Caleb University to intentionally build…

ByByMWorld Team Jul 3, 2026