NEWS

Rekha Thomas: AI hype in marketing masks more complex on-ground reality

Rekha Thomas, Principal at Path Forward Marketing, has emphasized that while artificial intelligence is dominating conversations in marketing,…

ByByMWorld Team Apr 22, 2026

‎Clarity, Not Campaigns, Is Holding Businesses Back — Tabvi Motsi

Tabvi Motsi, co-founder of The B Shop Africa has challenged a long-held assumption among business owners, arguing that…

ByByMWorld Team Apr 22, 2026

LG, VIVA to deliver smarter laundry solutions for Nigerian homes

LG Electronics has announced a strategic partnership with Aspira Nigeria Limited, makers of VIVA Detergent, to introduce an…

ByByMWorld Team Apr 22, 2026

Tizeti appoints Amadi Ama as Vice President of Marketing

Tizeti, a leading West African broadband internet service provider specializing in unlimited high-speed Wi-Fi and fiber services, has…

ByByMWorld Team Apr 17, 2026
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Laolu Thomas appointed new Head of Marketing & Media Relations at Arridex

Laolu Thomas has been appointed as the new Head of Marketing & Media Relations at Arridex, marking a…

ByByMWorld Team Jul 10, 2026

Boldstream launches new AI marketing agents for CMOs

Boldstream has unveiled a new suite of artificial intelligence-powered marketing agents developed in partnership with some of the…

ByByMWorld Team Jul 8, 2026