NEWS

MarketingWorld’s CMO of the Week:Prisca Nairn of Sunlife

As Head of Marketing & Guest Experience for Sunlife, Prisca Nairn holds executive responsibility for shaping the guest…

ByByMWorld Team Nov 26, 2025

Amazon’s Jody Biggs: Stop separating brand and performance marketing

Jody Biggs, Director of Ads Monetization for Amazon Stores, has a clear message for marketers still drawing a…

ByByMWorld Team Nov 22, 2025

FairMoney launches FlexiCredit, offering instant ₦5m revolving credit

FairMoney, Nigeria’s leading digital microfinance bank, has introduced FlexiCredit, a revolving credit facility that provides eligible customers with…

ByByMWorld Team Nov 22, 2025

Favour Egbogun:Leader’s online presence is now a ‘primary boardroom asset’

In today’s digital-first era, a leader’s online presence has transitioned from being merely supplementary to becoming a vital…

ByByMWorld Team Nov 21, 2025
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Hypo Urges safety following dangerous social media trend

Hypo Bleach, Nigeria’s leading household bleach brand manufactured by Multipro Enterprise Limited, has issued a strongly worded public…

ByByMWorld Team Mar 2, 2026

Baruch’s ‘Funmilayo Ajala: Speed is Key to Brand Relevance

In a candid reflection shared widely among communications professionals, ‘Funmilayo Ajala, Chief Storyteller at The Baruch Company Ltd,…

ByByMWorld Team Mar 2, 2026