AI

Blessing-Kayode:Storytelling and tech key to overcoming economic headwinds

One of Nigeria’s communications experts, Olamide Blessing-Kayode, believes the real game-changer lies at the crossroads of storytelling and…

ByByMWorld Team Nov 11, 2025

Interbrand: Global brand value hits $3.6trn amid record shifts

The world’s most iconic brands collectively swelled to a staggering $3.6 trillion in value this year, marking a…

ByByMWorld Team Oct 16, 2025

Cecilia Atterwall highlights AI’s role in scaling autonomous networks

Cecilia Atterwall, Ericsson’s Vice President and Head of Marketing, underscored the potential of autonomous networks powered by AI…

ByByMWorld Team Oct 9, 2025

Autodesk’s Dara Treseder champions human creativity in AI-driven marketing

Dara Treseder, Chief Marketing Officer at Autodesk, is redefining the role of artificial intelligence in marketing by emphasizing…

ByByMWorld Team Oct 4, 2025
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Webfluential’s Murray Legg: Human edge in AI marketing

Murray Legg, Co-Founder of Webfluential Global Limited, is sounding a clarion call for brands to anchor their marketing…

ByByMWorld Team Sep 22, 2025

Heineken, WPP strengthen marketing alliance

Global brewing giant Heineken has announced a strategic expansion of its marketing efforts by appointing WPP as its…

ByByMWorld Team Apr 4, 2025