Elizade JAC Motors has appointed award-winning comedian and content creator Maryam Apaokagi-Greene, popularly known as Taaooma, as its first-ever brand ambassador, marking a bold step to boost its presence in Nigeria’s automotive market.
The announcement was made at a vibrant unveiling ceremony, where Taaooma was presented with a brand-new JAC JS6 SUV, symbolizing her official welcome into the JAC family.
Demola Ade-Ojo, Managing Director/CEO of Elizade JAC Autoland Limited, described the partnership as a strategic move to connect with younger Nigerians. “This is a historic first for Elizade JAC.
Taaooma’s creativity and massive digital following allow us to humanize the JAC brand, making it relatable and aspirational,” Ade-Ojo said. He emphasized that the collaboration aims to drive awareness and sales by showcasing JAC Motors as a trusted, authentic, and reliable choice for Nigerians.
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Olumide Olaokun, Senior Brand Manager, highlighted the partnership’s role in revitalizing the brand. “Our goal is to make JAC Motors a household name. Taaooma’s ability to engage diverse audiences aligns perfectly with our vision to connect with a new generation while reinforcing our legacy,” he stated.
Taaooma expressed her excitement about the partnership, praising the quality of JAC vehicles. “Elizade JAC Motors is amazing—their cars are stylish, reliable, and durable. I’m thrilled to join this family and show Nigerians why JAC is the perfect choice,” she said. In her signature playful style, she vowed to “carry the brand on her head” through her engaging content, leveraging her trusted platform to promote JAC’s value.
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