NEWS

Diageo’s Cristina Diezhandino: AI is redefining brand storytelling

Cristina Diezhandino, Chief Marketing Officer at Diageo, has underscored the transformative impact of artificial intelligence on modern marketing,…

ByByMWorld Team Apr 24, 2026

Rekha Thomas: AI hype in marketing masks more complex on-ground reality

Rekha Thomas, Principal at Path Forward Marketing, has emphasized that while artificial intelligence is dominating conversations in marketing,…

ByByMWorld Team Apr 22, 2026

‎Clarity, Not Campaigns, Is Holding Businesses Back — Tabvi Motsi

Tabvi Motsi, co-founder of The B Shop Africa has challenged a long-held assumption among business owners, arguing that…

ByByMWorld Team Apr 22, 2026

LG, VIVA to deliver smarter laundry solutions for Nigerian homes

LG Electronics has announced a strategic partnership with Aspira Nigeria Limited, makers of VIVA Detergent, to introduce an…

ByByMWorld Team Apr 22, 2026
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Dr. Uche Nworah: Branding goes beyond packaging and visibility

Renowned marketing communications practitioner and brand strategist Dr. Uche Nworah says many organisations still misunderstand what branding truly…

ByByMWorld Team May 28, 2026

iCaur Launches Two New SUVs in South Africa

iCaur has officially launched in South Africa, introducing two distinctive electric SUVs, the retro-inspired V23 and the tech-driven…

ByByMWorld Team May 28, 2026