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MarketingWorld’s CMO of the Week: Cherry Eromosele of…

With over a decade at Interswitch, Dr. Cherry Eromosele, Group Chief Marketing and Communications Officer at Interswitch Group,…

Sylvia Elsheikh takes helm as MTN Uganda’s Chief…

Sylvia Elsheikh has been appointed as MTN Uganda’s Chief Marketing Officer, a move hailed by CEO Sylvia Mulinge…

Allyson Witherspoon leads U.S. marketing revival

Struggling to recover from its steepest global loss in 25 years and a collapsed merger with Honda, Nissan…

Game unveils new “Great Value Instant Noodles” range

Game has rolled out its Great Value Private Brand instant noodles, now available in three mouthwatering flavors: Beef,…

X3M Ideas partners with IKIGAI 360, eyes Africa…

X3M Ideas, a prominent pan-African marketing communications agency, has announced a strategic partnership with IKIGAI 360, a creative…

Anietie Udoh named juror for PR Power List…

Marketing expert and communication strategist, Anietie Udoh, has been appointed as a juror for the 2025 edition of…

MarketingWorld’s CMO of the Week: Nobert Kabendela of…

With a proven track record in digital marketing, strategic communications, and client relationship management, Nobert Kabendela, the Head…

CMOs harness generative AI to fuel growth amid…

As economic pressures from tariffs and supply chain shifts mount, chief marketing officers (CMOs) are turning to generative…

Martini, Jonathan Bailey Launch ‘Off Script’ Campaign

Martini, the iconic 163-year-old Italian brand, has launched its latest spritz offering, ‘Off Script,’ as part of its…

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WARC Guide: Marketers must bridge C-Suite trust gap

A new guide from WARC, titled Making the Case to the C-Suite, has spotlighted a…

Samsung brings 2025 AI TVs to Ghana, offers pre-order perks

Samsung Electronics has launched its highly anticipated 2025 Vision AI TV lineup, marking 19 consecutive…

New Lemon & Ginger Kenya Cane debuts in Thika

Kenya Cane is set to launch its latest flavour, Lemon & Ginger, at the MKU…

URC appoints Karen Ong as Chief Marketing Officer

Universal Robina Corp. (URC), a leading player in the Southeast Asian consumer goods sector, has…