• Home
  • NEWS
  • Nigeria: Aspira Nigeria signs Hilda Baci as brand ambassador
Image

Nigeria: Aspira Nigeria signs Hilda Baci as brand ambassador

Aspira Nigeria, a producer of cleaning products, has unveiled a collaboration with Hilda Baci, a Guinness World Record holder. Baci holds the record for the longest cooking marathon accomplished by a woman.

The partnership between Aspira and Baci is regarded as a seamless match, given their shared dedication to excellence and pioneering spirit.

“Hilda Baci is an inspiration to many and a representation of excellence in her craft. Her partnership with Aspira brings together two forces committed to excellence,” said Lynda Aguocha, Aspira’s advertising head.

“We are absolutely delighted to welcome Hilda Baci to the Aspira family,” said Santhosh Kumar Nair, chief marketing officer of the Kano State based manufacturer. “Hilda’s journey from culinary enthusiast to Guinness World Record holder resonates with our brand’s ethos of embracing excellence in every endeavor.”

In her role as a brand ambassador, Baci will work alongside Aspira on a range of projects that highlight the efficacy of Viva Dishwashing Liquid and Detergent, both in the culinary context and in daily use.

This collaboration is also anticipated to serve as an inspiration for individuals to strive for excellence in all aspects of their lives.

Source: marketingedge

Releated Posts

Peter James wins Future Leader of Marketing at the 2025 ADVAN Awards

Peter James, Brand Manager at FrieslandCampina WAMCO, has been honoured with the prestigious “Future Leader of Marketing” award…

WithChude Live! press conference sets Stage for debut show

Anticipation for the debut live edition of the acclaimed WithChude interview series reached new heights today as media…

Anietie Udoh Joins Global Marketing Titans as Finalist for Native Advertising Marketer of the Year

MARKETING EDGE’s Anietie Udoh has been Nominated Among the World’s Top Content Marketers at the 2025 Native Advertising…

Tanzania seals marketing education deal with UK

Tanzania has entered a historic agreement with the United Kingdom’s Chartered Institute of Marketing (CIM) to deliver internationally…

Leave a Reply

Your email address will not be published. Required fields are marked *