• Home
  • FEATURES
  • Glovo launches “The Couriers Pledge” as part of its efforts to set new social rights standards for delivery riders
Image

Glovo launches “The Couriers Pledge” as part of its efforts to set new social rights standards for delivery riders

Glovo, the on-demand multi-category platform, has announced its commitment to set new social rights and benefits available to couriers in Ghana through The Couriers Pledge. The Pledge has been rolled out recently and will be fully implemented by the end of 2023. This includes road safety initiatives, e-learning free platform access with hundreds of courses, increased insurance coverage and fair earnings amongst other benefits.

The Couriers Pledge launching event took place at the British Council in Accra. There was a safety session also presented by the National Road Safety Authority. In attendance were the Spanish Ambassador, representatives from the Ministry of Information, Ministry of Labour, Ministry of Communications and Digitalization, Fairwork, and Motor Traffic and Transport Directorate of Ghana Police.

The Couriers Pledge created with advice from the Fairwork, recognises that the gig economy represents a significant source of income for couriers and wants to provide equality of access to social rights and benefits for couriers, independent of the way couriers work with the platform.  Ghana will be the ninth country, and the third in Africa, to start enjoying these benefits.

Speaking during the launch, Glovo’s Head of Government Relations for Sub-Sahara Africa (SSA) Tokunbo Ibrahim, said “The Couriers Pledge’ will have a positive impact on Ghanaian couriers’ community, especially on courier safety on the road, earnings and collaboration conditions”.

“In the 6 countries where The Couriers Pledge has been implemented, 10% of all couriers have been trained in Road Safety first aids and awareness. The aim has been to reduce traffic incidents but also give them visibility about the insurance they have at Glovo in case of accidents.

This is a very important topic to push in Ghana since road safety is one of the most critical issues to address when someone is driving on a daily basis. That is why, locally we are partnering up with the Motor Traffic & Transport Department of Ghana Police, to organize courier safety training, free for all couriers to attend, as the main pillar within this project.”

In addition, Glovo has rolled out the SOS button for the courier app, providing couriers with an easy-to-use tool to call for help and notify authorities in emergency situations.

According to Tokunbo Ibrahim, 70% of ‘The Couriers Pledge’ budget has been designated to cover benefits that Glovo has rolled out as a first in the industry: such as bonus rewards, financial support for sickness, a one-time payment on the occasion of the birth or adoption of a child and an urgent Family Expense allowance in case of familial hardship. These are some of the benefits that will be implemented little by little as the project is established fully till the end of next year, 2023.

Glovo

Glovo is a pioneering multi-category app connecting users with businesses, and couriers, offering on-demand services from local restaurants, grocers and supermarkets, and high street retail stores. Glovo’s vision is to give everyone easy access to everything within their city, so that users can enjoy what they want, when they want, where they want. Founded in 2015 in Barcelona, it operates across 25 countries in Europe, Central Asia and Africa.

Releated Posts

TikTok Expands Measurement Partnerships to Strengthen Advertiser Trust

TikTok is expanding its partnerships with independent measurement companies as part of a broader effort to strengthen advertiser…

ByByMWorld Team Apr 24, 2026

Vicki Felker highlights AI’s impact on speed and strategy in marketing

Vicki Felker, Chief Marketing and Innovation Officer at Nestlé USA, reveals how artificial intelligence is compressing timelines, sharpening…

ByByMWorld Team Apr 24, 2026

Diageo’s Cristina Diezhandino: AI is redefining brand storytelling

Cristina Diezhandino, Chief Marketing Officer at Diageo, has underscored the transformative impact of artificial intelligence on modern marketing,…

ByByMWorld Team Apr 24, 2026

Rekha Thomas: AI hype in marketing masks more complex on-ground reality

Rekha Thomas, Principal at Path Forward Marketing, has emphasized that while artificial intelligence is dominating conversations in marketing,…

ByByMWorld Team Apr 22, 2026
6 Comments Text
  • binance says:
    Your comment is awaiting moderation. This is a preview; your comment will be visible after it has been approved.
    Your point of view caught my eye and was very interesting. Thanks. I have a question for you.
  • Binance推荐奖金 says:
    Your comment is awaiting moderation. This is a preview; your comment will be visible after it has been approved.
    Your article helped me a lot, is there any more related content? Thanks!
  • lovewiki.faith says:
    Your comment is awaiting moderation. This is a preview; your comment will be visible after it has been approved.
    craps online practice References: lovewiki.faith
  • tellmy.ru says:
    Your comment is awaiting moderation. This is a preview; your comment will be visible after it has been approved.
    online casino live games best uk References: tellmy.ru
  • spandexjobs.com says:
    Your comment is awaiting moderation. This is a preview; your comment will be visible after it has been approved.
    the rivers casino References: spandexjobs.com
  • https://pappas-barlow-2.technetbloggers.de/ says:
    Your comment is awaiting moderation. This is a preview; your comment will be visible after it has been approved.
    scottsdale casinos References: https://pappas-barlow-2.technetbloggers.de/
  • Leave a Reply

    Your email address will not be published. Required fields are marked *