• Home
  • Appointment
  • Ericsson Appoints Patrick Johansson as Head of Market Area Middle East & Africa
Image

Ericsson Appoints Patrick Johansson as Head of Market Area Middle East & Africa

Ericsson has appointed Patrick Johansson as its new Head of Market Area Middle East & Africa (MMEA) and Senior Vice President.

Mr. Johansson who is currently Head of Business Control & Operations at Ericsson’s Business Area Cloud Software & Services, will replace Fadi Pharaon whose decision to leave Ericsson was announced in May 2024. Mr. Johansson will take up his new position on August 1, 2024, and be based in Riyadh, Saudi Arabia.

Patrick Johansson’s background spans across multiple Business Areas and Market Areas having lived in Sweden, Korea, India, Austria, China and Vietnam since joining Ericsson in 1997. His previous work experience includes roles as Global Head of Sales & Commercial Management for Business Area Networks, Head of Customer Unit Korea as well as several executive Finance and Business roles.

Börje Ekholm, President and CEO of Ericsson, said “Patrick has extensive understanding of our technology and business strategy which are two crucial and contributing factors to continue securing our leading industry position. I’m very pleased that he has accepted this role and look forward to having him on the Executive Team.”

Patrick Johansson, commented “I am honored and thrilled to be offered this opportunity. Ericsson is at the epicenter of the latest technology trends where networks are the foundation when businesses and societies digitalize. We are leading the industry by providing fully programmable, high-performance networks where capabilities can be exposed through network APIs. I am very much looking forward to meeting customers and partners and working with my colleagues within Market Area Middle East and Africa creating outstanding customer value.”

Releated Posts

Nigerian Breweries PLC appoints Yohannes Taye new Brand Manager, Premium

Yohannes Taye has been appointed Brand Manager – Premium at Nigerian Breweries PLC, marking a significant new chapter…

ByByMWorld Team Sep 17, 2026

Luiza Goedert joins dentsu as new Business Transformation Director

Luiza Goedert has been appointed Business Transformation Director at dentsu, one of the world’s leading media and advertising…

ByByMWorld Team Sep 16, 2026

EABL appoints Victor Adada as new Senior Brand Manager

Victor Adada has taken on a new leadership role as Senior Brand Manager – MSS at East African…

ByByMWorld Team Sep 14, 2026

New: Dentsu Nigeria hosts Rome Business School students

Dentsu Nigeria has hosted Masters and MBA students from Rome Business School Nigeria at Carat Nigeria, giving the…

ByByMWorld Team Sep 10, 2026

Leave a Reply

Your email address will not be published. Required fields are marked *