• Home
  • Appointment
  • Ericsson Appoints Patrick Johansson as Head of Market Area Middle East & Africa
Image

Ericsson Appoints Patrick Johansson as Head of Market Area Middle East & Africa

Ericsson has appointed Patrick Johansson as its new Head of Market Area Middle East & Africa (MMEA) and Senior Vice President.

Mr. Johansson who is currently Head of Business Control & Operations at Ericsson’s Business Area Cloud Software & Services, will replace Fadi Pharaon whose decision to leave Ericsson was announced in May 2024. Mr. Johansson will take up his new position on August 1, 2024, and be based in Riyadh, Saudi Arabia.

Patrick Johansson’s background spans across multiple Business Areas and Market Areas having lived in Sweden, Korea, India, Austria, China and Vietnam since joining Ericsson in 1997. His previous work experience includes roles as Global Head of Sales & Commercial Management for Business Area Networks, Head of Customer Unit Korea as well as several executive Finance and Business roles.

Börje Ekholm, President and CEO of Ericsson, said “Patrick has extensive understanding of our technology and business strategy which are two crucial and contributing factors to continue securing our leading industry position. I’m very pleased that he has accepted this role and look forward to having him on the Executive Team.”

Patrick Johansson, commented “I am honored and thrilled to be offered this opportunity. Ericsson is at the epicenter of the latest technology trends where networks are the foundation when businesses and societies digitalize. We are leading the industry by providing fully programmable, high-performance networks where capabilities can be exposed through network APIs. I am very much looking forward to meeting customers and partners and working with my colleagues within Market Area Middle East and Africa creating outstanding customer value.”

Releated Posts

Anietie Udoh named jury member for Cannes Corporate Media Awards 2026

Nigerian marketing communications professional and global brand strategist, Anietie Udoh, has been appointed as a jury member for…

ByByMWorld Team Jun 19, 2026

Atterwall expresses confidence in Per Narvinger for Ericsson growth

–Expects AI Connectivity Leadership Amid Industry Shift Cecilia Atterwall, Vice President and Head of Marketing, Ericsson, has welcomed…

ByByMWorld Team Jun 17, 2026

Custodian Investment hiresToluwalase Bakare new Head, Corporate Comm.

Toluwalase Bakare, a seasoned communications professional with extensive experience in brand strategy, public relations, and digital marketing, has…

ByByMWorld Team Jun 16, 2026

Standard Bank Namibia names Elzita Beukes new Executive,Marketing & Branding

Standard Bank Namibia has announced the appointment of Elzita Beukes as Executive: Marketing and Branding, effective 1 July…

ByByMWorld Team Jun 16, 2026

Leave a Reply

Your email address will not be published. Required fields are marked *