Managing Director and Chief Executive Officer of Nigerian Breweries Plc, Thibaut Boidin, has been appointed Chairman of the Beer Sectoral Group (BSG) of the Manufacturers Association of Nigeria (MAN), effective 5 March 2026. He succeeds Carlos Coutino in the role.
The BSG serves as the unified voice of Nigeria’s leading brewing companies, providing a platform for engagement with government, regulators, and key stakeholders on policies, regulation, and sector-wide development.
In his new role, Boidin will work closely with the Board of CEOs to provide strategic leadership, focusing on driving sustainable growth across Nigeria’s beer sector, advocating for balanced and growth-oriented fiscal policies, and enhancing the long-term competitiveness of beer within the country’s beverage market.
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Announcing the appointment on its Instagram page, Nigerian Breweries described the development as a “significant moment for the brewing sector,” highlighting Boidin’s forward-looking leadership and commitment to excellence as key to shaping a stronger future for the industry.
Boidin brings extensive international experience, having held leadership roles across nine countries within the HEINEKEN Group. He joined HEINEKEN in 2017 as Deputy Managing Director of France Boissons, the company’s largest integrated distributor, before serving as Chief Transformation Officer at HEINEKEN France and HEINEKEN Europe. He most recently led HEINEKEN Romania, one of the group’s largest operations in Eastern Europe, prior to assuming leadership of Nigerian Breweries.
His appointment as BSG Chairman underscores the brewing industry’s confidence in his strategic vision, particularly as Nigeria’s beverage market continues to navigate complex regulatory and economic challenges.
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