A subsidiary of Asia Africa for Investment and Consulting, a leading Japanese enterprise, 10by10 Styles has appointed Idara Udoh as Marketing Manager for West Africa.
In her new role, she will be responsible for brand building and expansion across key markets within West Africa, particularly in Nigeria and Liberia.
Prior to her appointment, she was Business Development Manager of the same company where she promoted new products by developing strong marketing and advertising campaigns and also discovered new markets and located future opportunities for business growth.
Idara is a skilled Brand Strategist driven to develop successful campaigns and product marketing plans that satisfy clients and meet demanding objectives. She is a media planner, digital marketing consultant, improving brand visibility and awareness for new and growing business.
Her career journey started at Creativexone as Media Strategist, she then ported briefly to the media, joining Lagos Traffic Radio as News Reporter.
She also worked at TMKG Consulting. She also worked at New Frontiers TV where she was a Television Presenter, responsible for determining published and broadcasted story’s emphasis, length and format, organizing material accordingly, delivering local news and feature reports in public radio style for political news programs.
She also worked at Maxxconnection Limited as a Brand Strategist responsible for devising and evaluating methods and procedures for collecting data, such as surveys, opinion polls, and
questionnaires and arranged to obtain existing data.
Idara holds a Bachelor’s of Science in Mass Communication/Media Studies from the Redeemer’s University.
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