Global

Sprite Revives Iconic Lymon as It Launches Bold Global Rebrand

Sprite is stepping into a bold new era with the return of its iconic Lymon symbol and the…

ByByMWorld Team Mar 24, 2026

BAL Names PUMA Official Outfitter Ahead of 2026 Season

The Basketball Africa League (BAL) has announced a multiyear partnership with PUMA, naming the global sports company as…

ByByMWorld Team Mar 18, 2026

Grey promotes Iheakachi Nwabueze to VP of Global Marketing and Growth

Iheakachi Nwabueze is a dynamic marketing and growth leader has be promoted to the role Vice President of…

ByByMWorld Team Feb 5, 2026

Diageo’s Roger Dunn: Retailers Poised to Lead AI-Driven Shopping Experiences

In an era where artificial intelligence is reshaping consumer interactions, retailers hold a strong advantage in developing specialized…

ByByMWorld Team Jan 28, 2026
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MarketingWorld’s CMO of the Week: Anne Michira of EABL, Kenya

In the fast-paced world of global consumer brands, marketing leaders playing a crucial role in shaping innovation, brand…

ByByMWorld Team Apr 13, 2026

Black At Launches “Through Her Lens” to tackle gender inequality in Lagos

Black At, the global platform championing access and inclusion for Black creatives and executives, on Sunday launched “Through…

ByByMWorld Team Mar 30, 2026