NEWS

Three Crowns launches 2025 “Mum of the Year” campaign

Three Crowns Milk, Nigeria’s leading milk brand under FrieslandCampina WAMCO, has launched its 2025 Mum of the Year…

ByByMWorld Team Aug 19, 2025

MultiChoice Kenya launches affordable GOtv value bouquet

MultiChoice Kenya has introduced its customer-centric “Tumefungulia Value na GOtv” initiative, offering over 40 channels on the revamped…

ByByMWorld Team Aug 15, 2025

HAVAS Red launches Nigeria office to enhance West Africa public relation, social services

HAVAS Africa today announced the launch of HAVAS Red Nigeria, expanding the global merged media agency’s presence in…

ByByMWorld Team Aug 12, 2025

Forrester: CMO tenure declines, roles shift at Fortune 500 companies

The tenure of chief marketing officers (CMOs) at Fortune 500 companies has declined to an average of 3.9…

ByByMWorld Team Aug 11, 2025
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Mastercard’s Nili Klenoff: Prioritizing proof over promises in Commerce Media

As retail media networks (RMNs) surge in popularity, transforming how brands leverage shopper data to drive sales at…

ByByMWorld Team Jan 14, 2026

ITV launches most ambitious brand campaign since ITVX rollout

Britain’s leading commercial broadcaster ITV has launched “There’s No Place Like ITV,” its most ambitious brand campaign since…

ByByMWorld Team Jan 9, 2026