NEWS

Ayo Awosika named Most Outstanding FMCG Chief Commercial Officer

Ayo Awosika has been named the Most Outstanding Chief Commercial Officer of the Year (FMCG) by Brandcom, recognising…

ByByMWorld Team Dec 4, 2025

Top 35 Under 35 honouree Oluwaseyi Afolayan rises in Nigeria’s FMCG marketing

Oluwaseyi Afolayan, recently named one of Nigeria’s Top 35 Under 35 Marketing Professionals, is quickly emerging as a…

ByByMWorld Team Dec 4, 2025

MWA 2025:Shamima urges industry leaders to shape Ghana’s national identity

Shamima , Deputy Spokesperson of the Office of the President of Ghana, has called on Industry leaders within…

ByByMWorld Team Dec 1, 2025

LAIF strengthens 2025 jury with Anietie Udoh’s appointment for OOH Category

It has been a rolling season of recognition and responsibility for Anietie Udoh with his new appointment as…

ByByMWorld Team Nov 28, 2025
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Rekha Thomas: AI hype in marketing masks more complex on-ground reality

Rekha Thomas, Principal at Path Forward Marketing, has emphasized that while artificial intelligence is dominating conversations in marketing,…

ByByMWorld Team Apr 22, 2026

‎Clarity, Not Campaigns, Is Holding Businesses Back — Tabvi Motsi

Tabvi Motsi, co-founder of The B Shop Africa has challenged a long-held assumption among business owners, arguing that…

ByByMWorld Team Apr 22, 2026