NEWS

Mastercard’s Nili Klenoff: Prioritizing proof over promises in Commerce Media

As retail media networks (RMNs) surge in popularity, transforming how brands leverage shopper data to drive sales at…

ByByMWorld Team Jan 14, 2026

ITV launches most ambitious brand campaign since ITVX rollout

Britain’s leading commercial broadcaster ITV has launched “There’s No Place Like ITV,” its most ambitious brand campaign since…

ByByMWorld Team Jan 9, 2026

Absa’s Dennis Mambure outlines 2026 mandate for African CMOs

-Urges marketing executives to embrace geopolitical awareness, policy fluency, and AI governance As Africa enters a new year…

ByByMWorld Team Jan 8, 2026

Zambezi Trader launched;brings new luxury river cruises in Zimbabwe

Zimbabwe’s tourism sector has welcomed a new era of luxury exploration with the official launch of The Zambezi Trader,…

ByByMWorld Team Jan 8, 2026
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Dentsu Appoints Takeshi Sano as New Global CEO

Dentsu Group Inc. has appointed Takeshi Sano as its new President and Global CEO, effective March 27, 2026,…

ByByMWorld Team Feb 16, 2026

VW Group Africa names Ryan Blumrick Head of Commercial Vehicles

Volkswagen Group Africa has appointed veteran marketer Ryan Blumrick as the new Head of Volkswagen Commercial Vehicles, with…

ByByMWorld Team Feb 13, 2026