BetMGM launches “Make it Legendary” campaign with Jon Hamm

BetMGM, a leading sports-betting and iGaming platform, has launched a vibrant brand refresh, emphasizing its unique blend of…

ByByMWorld TeamSep 1, 2025
Maureen Ifada of FrieslandCampina WAMCO Crowned Marketing Director of the Year

Marketing Director of FrieslandCampina WAMCO Nigeria, Mrs. Maureen Ifada, has been named Marketing Director of the Year at…

ByByMWorld TeamSep 1, 2025
Elizade JAC Motors names Taaooma first brand ambassador

Elizade JAC Motors has appointed award-winning comedian and content creator Maryam Apaokagi-Greene, popularly known as Taaooma, as its…

ByByMWorld TeamAug 25, 2025
Elumelu urges entrepreneurs to prioritize branding for business success

Tony Elumelu, Founder and Chairman of Heirs Holdings, emphasized the critical role of branding in building trust and…

ByByMWorld TeamAug 20, 2025
Crocs Inc. appoints new marketing Chiefs for Crocs and Heydude Brands

Crocs, Inc. has appointed Carly Gomez and Amondo Redmond as Chief Marketing Officers for its Crocs and Heydude…

ByByMWorld TeamAug 20, 2025
Three Crowns launches 2025 “Mum of the Year” campaign

Three Crowns Milk, Nigeria’s leading milk brand under FrieslandCampina WAMCO, has launched its 2025 Mum of the Year…

ByByMWorld TeamAug 19, 2025
Coca-Cola, Aston Villa announce global partnership

The Coca-Cola Company has been announced as an Official Partner of Aston Villa Football Club, becoming the Official…

ByByMWorld TeamAug 18, 2025
MarketingWorld’s CMO of the Week:Tracy Humplick of Sportpesa Tanzania

Tracy Humplick, Head of Marketing and Communications at SportPesa Tanzania since January 2024, has solidified her reputation as…

ByByMWorld TeamAug 18, 2025