Diageo
Diageo expands flavour profiling capabilities into cocktails, including the launch of ‘What’s Your Cocktail’
As part of its ambition to offer enhanced and personalised consumer experiences, Diageo has unveiled three new platforms…
Diageo appoints Ngozi Aghomi as Manufacturing Operations Director of Diageo Plainfield
A British multinational alcoholic beverage company, Diageo has appointed Guinness Ghana’s Supply Chain Director, Ngozi Aghomi as the…
Diageo Announces its First Experience with Apple Vision Pro to Bring Tequila Culture to Fans Around the World
As the global leader in premium drinks, Diageo marks its ongoing ambition to shape the future of how…
Diageo appoints Anne Joy Michira as Marketing & Innovations Director for South, West, and Central Africa (SWC)
The world’s best brand builder, leading the way in premium drinks, Diageo has appointed Anne Joy Michira as…
London: Diageo Launches Breakthrough Innovation Team to shape innovation beyond new products
Diageo, the maker of Johnnie Walker whisky, Don Julio tequila, and Guinness, has launched a ‘Breakthrough Innovation’ team,…
Diageo celebrates International Day of Persons with Disabilities with two new global campaigns
As the world have marked International Day of Persons with Disabilities recently, new campaigns from two of Diageo’s…
Diageo launches ‘The Magic of Moderate Drinking’ ahead of the festive period
Diageo, the maker of Guinness, Smirnoff and Johnnie Walker, has launched a new global responsible drinking campaign: ‘The…
Meet Cristina Diezhandino, the brilliant mind behind the groundbreaking marketing strategies at Diageo
In the competitive world of spirits and beverages, one name stands out for its exceptional contribution to the…
Diageo strengthens leadership in North America with new appointments
Diageo has announced the appointment of Sally Grimes as Chief Executive Officer, North America, and Claudia Schubert as…
Diageo, ecoSPIRITS partner to take circular economy of its spirits distribution to a global scale
The maker of Johnnie Walker whisky, Don Julio tequila and Guinness, Diageo has announced a global agreement with…
ByMWorld TeamNov 29, 2023
Diageo Appoints Oti Ukubeyinje as Consumer Data Lead for Africa
An alcoholic beverage company, Diageo has appointed Oti Ukubeyinje, an accomplished ad-tech expert as consumer data lead for…
ByMWorld TeamOct 20, 2023
Diageo introduces drones to drive farming efficiency and environmental benefits across tequila farming in Mexico
Diageo, producer of Don Julio and Casamigos tequilas, continues to innovate and has introduced the use of drones…
ByMWorld TeamApr 6, 2023
Diageo appoints Debra Crew as first female CEO
British multinational premium drinks giant, Diageo is promoting its current chief operating officer Debra Crew to chief executive…
ByMWorld TeamMar 29, 2023
Diageo to acquire Don Papa Rum
Diageo has announced it has reached an agreement to acquire Don Papa Rum, a super-premium, dark rum from…
ByMWorld TeamFeb 8, 2023
Ketel One vodka embraces cocktail culture in new campaign dubbed “Born To Cocktail”
Diageo’s Ketel One Family Made Vodka has unveiled a new campaign dubbed “Born To Cocktail”. According to a…
ByMWorld TeamJan 25, 2023
Diageo Launches creativity training “Creative Sparks” to inspire and challenge marketers
The world’s Drinks Company, Diageo was at the forefront of marketing effectiveness when it launched a tool, dubbed…
ByMWorld TeamJun 11, 2019
