South Africa: Rhodes Quality Introduces Its ‘Goodness to Go’ Campaign

A South African food brand, Rhodes Quality has introduced a back-to-school ‘Goodness to Go’ campaign to illustrate the qualities embedded in its juice and jam range.

The campaign is aimed at giving out prizes to participants who partake in the brand’s initiative. As such, Parents across the country are encouraged to get involved in the activity to stand a chance of winning stationery vouchers and some amazing prizes for their wards.

According to Rhodes, the ‘Goodness to Go’ competition is set to occur throughout January. By so doing, participants are to contribute more to social media by sharing the brand’s snaps and uploading them on their websites to throw a challenge to other Parents.

The Head of Marketing for Rhodes Quality, Maria Soares in a speech stated that the initiative is to provide convenience for parents to take time off their busy schedules to prepare lunch every day.

“It is easy to get your children excited for lunch on busy school days and keep their food fresh, colourful, and interesting with our extensive range. With goodness packed into all our products, parents can be assured that they give their children the best wholesome goodness every day” she finalized.