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Nike credits ‘innovation, brand strength and scale’ for DTC success

Nike, a multinational corporation engaged in worldwide marketing and sales of footwear and apparel has…

ByByMWorld Team Sep 29, 2021
Nigeria: OPPO appoints Jennifer Okorhi as new integrated marketing manager

OPPO, a Chinese consumer electronics and mobile communications company, has appointed Jennifer Okorhi as its…

ByByMWorld Team Sep 28, 2021
Nigeria: MarketForce appoints FMCG distribution veteran Arthur Bourekas as Chief Commercial Officer

MarketForce, the Kenya and Nigeria-based B2B platform for retail distribution of consumer goods and digital…

ByByMWorld Team Sep 28, 2021
Nigeria: Gulder premieres new look, unmatched craft beer contents

Nigerian Breweries’ Premium beer brand, Gulder has unveiled a major rebrand as it deepens its…

ByByMWorld Team Sep 28, 2021