MarketingWorld Magazine’s CMO of the Week: Tidzi Chalamba of Ecobank Malawi

Tidzi Chalamba, serves as the Head of Brand, Marketing & Corporate Communications at Ecobank Malawi, a role he has held since 2021. With over 15 years of experience in marketing, branding, and business development across Malawi and South Africa, Chalamba has established himself as a dynamic leader in the financial services sector, shaping Ecobank’s brand identity and stakeholder engagement in a competitive market.

At Ecobank Malawi, Chalamba oversees the strategic direction of the bank’s branding, marketing, and corporate communications, driving initiatives that enhance customer trust and market presence. His leadership has been instrumental in aligning Ecobank’s brand with its mission to deliver innovative financial solutions across Malawi. By leveraging digital platforms and customer-centric campaigns, he has strengthened Ecobank’s position as a leading financial institution in the region.

Chalamba’s career is marked by progressive roles in prominent organizations. Before joining Ecobank, he served as Brand & PR Manager at MyBucks Malawi , where he spearheaded brand-building efforts and public relations strategies for the fintech firm. From , he was Marketing & Business Development Manager at Nedbank Malawi, where she drove business growth and crafted impactful marketing campaigns over six years.

His earlier roles include a stint at Standard Bank Group, where she worked as a Marketing Officer in Malawi and briefly as a Digital Marketing Consultant in South Africa. She began her career as an Account Director at TopAd Olgivy in Malawi , managing high-profile client accounts and delivering creative marketing solutions.

With a proven track record of building brands and fostering growth, Tidzi Chalamba continues to elevate Ecobank Malawi’s reputation, driving innovation and excellence in one of Africa’s most dynamic markets.

MarketingWorld Magazine’s CMO of the Week is a global recognition celebrating top-performing Chief Marketing Officers who demonstrate exceptional leadership, drive brand transformation, spearhead disruptive innovation, and contribute meaningfully to market growth and customer engagement.