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The term public relations “PR” has gained notoriety over the years, but it isn’t everyone that understands its true meaning. An organization remains alive due to its relationship with the public. Strengthening public relations means strengthening institution’s visibility and reputation…
Malnutrition has been a leading contributor to child death globally, particularly in Sub–Saharan Africa over the decades, though significant gains have been made in improving nutrition in the past decades, several nutrition targets set by global and national bodies have…
Sophia Kudjordji Chief Corporate Communications Officer, Jospong Group of Companies Head of Corporate Communications for the Jospong Group, Madam Sophia Kudjordji was bequeathed the corporate communication professional of the year at the 2021 10th Marketing World Awards (MWA) held in…
The Regional Head of Marketing for international consumer goods group, PZ Cussons, for Kenya and Ghana Mrs Hafsa-Rimantha Arthur has been adjudged the Marketing Professional of the year 2020 at the 10th edition of the prestigious Marketing World Awards. Mrs Hafsa–Rimantha…
Every year, for a few years now, I have written and published something which has popularly become known as “The Manifesto”. It is, in short, a recap of my thoughts on the state of strategy at the time of writing…
Monika Iuel has been appointed as the new chief marketing officer at Wesgro, the official tourism, trade and investment promotion agency for Cape Town and the Western Cape. Find out more about the appointment and what advice she has for…
Alanta Moodley, category brand manager at Mondelez International. She discusses the Cadbury Dairy Milk Generosity campaign. How did this idea come about? The Generosity campaign launched in South Africa in 2019, as part of Cadbury’s global repositioning to return to…
Even with the good news about successful vaccine trials around the world, we’re most likely still months away from the end of the Covid-19 pandemic. Consumer behaviour is far from returning to normal and it seems unlikely that people will…
Oke Maduewesi has been working in the cosmetics industry for a little more than a decade, and through the years, she has been very focused on delivering sleek premium quality products at affordable prices to enhance the lifestyle needs of…
Telco Airtel is offering free complimentary access to YouTube Premium for a period of three months via the Airtel Thanks App. The offer is valid for only those customers who are currently not availing of YouTube Premium. The service…
