The landscape of marketing measurement is undergoing a transformative shift. Marketing Mix Modelling (MMM), a proven methodology that…

A renowned marketing expert, Mwinda Kiula has joined Rand Merchant Bank as its Executive Head of Marketing and…

Champions Breweries Plc has appointed Queen Nwabueze as its Marketing and Brand Manager. In this new role, Nwabueze…

A multinational dairy giant, Arla Foods has appointed Ifunanya Obiakor as Head of Marketing, West Africa. Ifunanya, a…

The Heineken Company has appointed renowned marketing expert, Sandra Amachree as its Global Senior Brand Manager. Prior her…

Absa Group has marked a historic milestone with the official launch of a non-banking subsidiary in the People’s…