
Nigeria: Access Bank to Reward 15,786 Customers in DiamondXtra Season 16 Promo
One of the leading banks in Nigeria, Access Bank has announced plans to reward 15,786 customers with N200 million in cash and three SUVs in its Season 16 DiamondXtra campaign.
This initiative was disclosed by the bank’s Regional Sales Director, Mr Bolarinwa Animashaun, during the official launching of Diamondxtra in Lagos State.
He said that from the inception of the promo in 2008, the bank had rewarded over 26,696 customers with N6.5bn, describing the promo as an expression of the bank’s commitment to encourage savings and reward loyal customers.
He further said, “This Season 16 is interesting because we have seen a lot of opportunities to expand into digital opportunities, and this time around we will be rewarding 15,786 customers, and 10,000 of them will be digitally rewarded.
“This is almost half of what we have done over the last 15 years. So, that is what is making it special. We have taken it into the possibilities of how technology can expand our business and reward customers.”
“So, we start from the monthly draws, quarterly draws and the annual draws. What makes it extremely interesting this year is that we will be rewarding with up to N200 million in prizes and we have added some very interesting gifts. We will be given out three SUVs as part of the N200 million price for this year”, Animashaun added.
At the unveiling, Access Bank conducted onsite draws where 48 customers who have DiamondXtra accounts and were present at the unveiling won cash prizes ranging from N20,000 to N200,000.
Breakdown shows 40 customers won N20,000 each, five customers won N50,000, two customers won N100,000, while one customer went home with N200,000.
Among winners of the N20,000 prize was Mr Victor Edobor, who said he opened the DiamondXtra accounts 24-hours before the draws.
One of the two winners of the N100,000 prize, Mrs. Maureen Nneka Oforka, said she was surprised to have won at the well-attended event as that was her first time winning any prize.
To be part of the winning train and qualify for the DiamondXtra season 16 which is open to both new and existing customers, new customers are required to open a DiamondXtra savings account with just N5,000 by dialling *901*5# or walking into one of their branches to open the account.
However, the more multiples of N5,000 both new and old customers save, the higher their chances of winning at the monthly, quarterly and annual draws.
DiamondXtra is an interest yielding hybrid account which allows deposit of both cash and third party cheques. Hybrid means a combination of both savings and current account features. The DiamondXtra reward scheme has given away over N6.5 billion in cash and household items to over 15,000 loyal customers over the last 15years.