
Ghana: GOIL re-introduces SUPER XP
GOIL has reintroduced its SUPER XP, a Ron 91 grade fuel, at a symbolic unveiling ceremony held at the company’s Burma Camp station in Accra. This reintroduction complements the existing Super XP 95 premium grade fuel, providing consumers with more options to meet their varied preferences for high-quality fuel.
Speaking at the event, GOIL’s Group CEO and Managing Director, Mr. Kwame Osei-Prempeh, emphasized that the reintroduction of SUPER XP reflects the company’s commitment to delivering top-tier fuel products. He highlighted that GOIL is attuned to the evolving needs of its customers and is dedicated to offering fuel solutions that not only meet but surpass expectations.
Mr. Augustine Boateng, Head of Fuels Marketing, further elaborated on the benefits of GOIL SUPER XP, noting that it includes XP3 additives designed to enhance engine performance. He assured consumers that this fuel is compatible with most vehicles, from small cars to motorcycles, and offers the advantage of reduced overall fuel consumption.
The reintroduction event was marked by a vibrant promotional campaign, with promoters and skaters dressed in orange taking to the streets of Accra to generate buzz. The ceremony was attended by members of GOIL’s management, sales and marketing teams, motorists, and members of the public, all eager to witness the launch of this enhanced fuel option.