NEWS

Showmax launches ‘Shikini Season’ for affordable streaming

Showmax, Africa’s leading streaming service, has launched the Showmax Shikini Season, offering significant discounts on its General Entertainment…

ByByMWorld Team Mar 11, 2025

Kenya’s investment schemes hit $3bn

Kenya’s collective investment schemes (CIS) market has witnessed remarkable growth, with total assets under management (AUM) soaring to…

ByByMWorld Team Mar 11, 2025

Konga launches Berekete campaign with 70% discounts

Konga, Nigeria’s leading e-commerce platform, has kicked off its highly anticipated Berekete campaign, offering massive discounts of up…

ByByMWorld Team Mar 4, 2025

Dangote Refinery secures first Algerian crude cargo

In a strategic move to diversify its crude oil supply, Nigeria’s Dangote Refinery has secured its first shipment…

ByByMWorld Team Mar 3, 2025
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MarketingWorld’s CMO of the Week:Prisca Nairn of Sunlife

As Head of Marketing & Guest Experience for Sunlife, Prisca Nairn holds executive responsibility for shaping the guest…

ByByMWorld Team Nov 26, 2025

Amazon’s Jody Biggs: Stop separating brand and performance marketing

Jody Biggs, Director of Ads Monetization for Amazon Stores, has a clear message for marketers still drawing a…

ByByMWorld Team Nov 22, 2025