Articles By MWorld Team

Anietie Udoh named juror for PR Power List 2025

Marketing expert and communication strategist, Anietie Udoh, has been appointed as a juror for the 2025 edition of…

MarketingWorld’s CMO of the Week: Nobert Kabendela of UBA Tanzania

With a proven track record in digital marketing, strategic communications, and client relationship management, Nobert Kabendela, the Head…

CMOs harness generative AI to fuel growth amid economic uncertainty

As economic pressures from tariffs and supply chain shifts mount, chief marketing officers (CMOs) are turning to generative…

Martini, Jonathan Bailey Launch ‘Off Script’ Campaign

Martini, the iconic 163-year-old Italian brand, has launched its latest spritz offering, ‘Off Script,’ as part of its…

JD Sports unveils ‘Forever Forward’ global identity

JD Sports, a leading global sportswear retailer, has unveiled a dynamic new brand identity, “Forever Forward,” marking its…

Thelma Okoh named new NIMN registrar

The National Institute of Marketing of Nigeria (NIMN) has appointed Mrs. Thelma Okoh as its new Registrar, effective…

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Anietie Udoh named juror for PR Power List 2025

Marketing expert and communication strategist, Anietie Udoh, has been appointed as a juror for the 2025 edition of…

MarketingWorld’s CMO of the Week: Nobert Kabendela of UBA Tanzania

With a proven track record in digital marketing, strategic communications, and client relationship management, Nobert Kabendela, the Head…

CMOs harness generative AI to fuel growth amid economic uncertainty

As economic pressures from tariffs and supply chain shifts mount, chief marketing officers (CMOs) are turning to generative…

Martini, Jonathan Bailey Launch ‘Off Script’ Campaign

Martini, the iconic 163-year-old Italian brand, has launched its latest spritz offering, ‘Off Script,’ as part of its…

JD Sports unveils ‘Forever Forward’ global identity

JD Sports, a leading global sportswear retailer, has unveiled a dynamic new brand identity, “Forever Forward,” marking its…

Thelma Okoh named new NIMN registrar

The National Institute of Marketing of Nigeria (NIMN) has appointed Mrs. Thelma Okoh as its new Registrar, effective…