Accra Brewery PLC (ABL), a member of the AB InBev family, has unveiled the new look of Eagle Extra Stout at a vibrant event in Kumasi. The revamped design features a rich gold label that symbolizes Ghana’s national heritage, wealth, resources, and excellence. This visual upgrade reflects ABL’s dedication to premium quality and cultural homage.
Vanessa Kavi, Country Marketing Lead, emphasized ABL’s commitment to providing a stout that rewards the hardworking people of Ghana. “Eagle Extra Stout is brewed with utmost quality yet remains affordable, offering unparalleled value to our consumers,” she stated. Kavi expressed confidence that the new look will solidify Eagle Stout’s market position as the preferred choice for a strong, rich, and rewarding stout experience.
Solomon Ayiah, Legal and Corporate Affairs Lead highlighted the new label’s representation of respect for consumers and the nation’s pride. He reiterated ABL’s Smart Drinking mission, which promotes responsible drinking across its flagship brands, including Club Beer and Club Shandy. This initiative ensures that Ghanaians continue to enjoy their beverages responsibly.
The event underscored ABL’s commitment to continuous improvement and consumer satisfaction. With the recent launch of the new flavored beer, Brutal Fruit, and now the Eagle Extra Stout relaunch, ABL is poised to consistently deliver innovations that resonate with the hearts of Ghanaians.
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