NEWS

Sesan Olukoya:Digital age requires rethink of influence

Sesan Olukoya, a leading experiential marketing communications expert, has called for a redefinition of influence in Nigeria’s fast-evolving…

ByByMWorld Team Oct 3, 2025

Gravity Global’s Scott Thaler reveals ‘Secret Sauce’ for dominating complex markets

In a competitive landscape where attention is the ultimate currency, Scott Thaler, Chief Marketing Officer of Gravity Global,…

ByByMWorld Team Oct 3, 2025

Loeries taps Uduak Akpan for creative excellence

Nigerian creative powerhouse, Uduakabasi “Uddy” Akpan, has been appointed as a judge at the prestigious Loeries Awards, Africa…

ByByMWorld Team Oct 3, 2025

Sucre House of Entertainment bags Influencer Marketing Agency of the Year award

Sucre House of Entertainment has been named the Outstanding Influencing Marketing Agency of the Year at the prestigious…

ByByMWorld Team Oct 3, 2025
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AppsFlyer’s Ran Avrahamy: Superior customer signals are new competitive edge

As brands navigate an increasingly fragmented marketing landscape, the real competitive advantage lies not just in advertising platforms…

ByByMWorld Team Apr 13, 2026

Kazzem Ilyas named to inaugural ACMO 100 List of top African marketers

Kazzem Ilyas has been named to the inaugural ACMO 100 list, a new continental benchmark recognising the executives…

ByByMWorld Team Apr 10, 2026