NEWS

Qatar Airways, Kenya Airways launch codeshare to 19 destinations

Qatar Airways and Kenya Airways have unveiled a landmark codeshare agreement, unlocking seamless travel to 19 destinations across…

ByByMWorld Team Oct 21, 2025

Kering, L’Oréal forge €4bn luxury beauty partnership

Kering and L’Oréal have unveiled a transformative long-term strategic partnership valued at €4 billion, aimed at redefining luxury…

ByByMWorld Team Oct 21, 2025

Interbrand: Global brand value hits $3.6trn amid record shifts

The world’s most iconic brands collectively swelled to a staggering $3.6 trillion in value this year, marking a…

ByByMWorld Team Oct 16, 2025

NIMN, NIPR,NIPMG launch maiden Reputation Day to champion ethics, national rebranding

The National Institute of Marketing of Nigeria (NIMN), in collaboration with the Nigeria Institute of Public Relations (NIPR)…

ByByMWorld Team Oct 15, 2025
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Rekha Thomas: AI hype in marketing masks more complex on-ground reality

Rekha Thomas, Principal at Path Forward Marketing, has emphasized that while artificial intelligence is dominating conversations in marketing,…

ByByMWorld Team Apr 22, 2026

‎Clarity, Not Campaigns, Is Holding Businesses Back — Tabvi Motsi

Tabvi Motsi, co-founder of The B Shop Africa has challenged a long-held assumption among business owners, arguing that…

ByByMWorld Team Apr 22, 2026